After months spent staring at their screens, the people we spoke to all felt that there were aspects of human interactions that were missed in their digital interactions.
Giving us profound insight into where our HX efforts need to focus:
Empathy from or for other people
Physical interactions
The atmosphere created by group events
Small talk and humour
The ability to be honest
Unexpected turns of conversations or events
The Kiwi Perspective
Growing Entertainment Technology
Use of tech in entertainment saw the biggest uptick in NZ, compared to banking in Aus
Only 46% Work from Home
In NZ, people are less likely to be working remotely (only 15% WFH full-time)
Tech Accessibility
Higher priority for NZ, with 53% calling for tech that accommodates different abilities and incomes
Ease and Speed
Says that ease and speed of online brand experiences was even more important
Groceries Online
Kiwi customers were far more willing to do their grocery shopping online